Pixel Screenshots
Industry
Technology, Photography
The Ask
Convince Pixel 9 owners to download and try the new Pixel Screenshots app.
Other Contributors
David Ballowe, Walid Al-Tinawi, Alex Ward
Role
Brand Strategy
Problem
Screenshots get buried digitally under mass amounts of uncategorized, untraceable photos.
Insight
Not finding a desired, saved screenshot is denying that screenshot its destiny.
Product Advantage
Pixel Screenshots organizes your screenshots for easy search making them findable.
Strategy
A Chance to Fulfill their Purpose
Campaign Idea
Searched and Rescued